Subedar Yadav is a dairy farmer in Maudha village of Gazipur district of Uttar Pradesh, located on the border of Azamgarh district receiving cattle breeding services from BAIF’s Vizapur centre of Lalganj block in Azamgarh district. The livestock in this village is dominated by Murrah buffaloes as farmers have a good market for buffalo milk. Subedar was very fortunate to have a female buffalo calf born out of this programme which has now come into milk production and created a new record in the village by producing 18 litres milk per day in her peak. Recently, a buyer offered Rs. 72,000 for this priced buffalo but Subedar wanted Rs. 90,000 as he felt he could make more money by producing better quality heifers from this buffalo. Indeed! Even with one such buffalo, a farmer is able to attain prosperity.