Vijaya Rani, an AI technician, operating a franchised cattle development centre in Chanamuthyreddy Gudern village in Atmakur Mandal, Nalgonda district of Andhra Pradesh since 2003, was conferred the “Women Achievers’ Award” by the Times Foundation, Delhi, in collaboration with FICCI – Young FICCI Ladies Organisation (YFLO) for her contribution to community development. She has been providing breed improvement and health care services to farmers of 15 villages. So far, she has performed 5321 AI, of which, 3913 pregnancies have been confirmed and 2552 crossbred calves have been born at the doorsteps of the farmers. She performs 900-1000 AI annually and earns approximately Rs. 6000 per month. She has conducted awareness programmes for dairy farmers 8-10 times in a year and 2 health camps in all the villages. Vijaya Rani has planted subabu on 16 ha o wastelands to ensure regular supply of fodder for cattle. She also functions as a resource person to train youth from Karnataka and Andhra Pradesh in operating franchise centres. This bold woman who is mother of three, moves from village to village on her motor cycle providing extension services at the doorsteps of farmers.